The World's Most Advanced Fit System


THE GURU FIT SYSTEM™ enables cyclists of all ages and experience
levels to find the perfect bike and riding position to match their personal preferences.

At Cycle Store Zurich, we’re strong advocates for a good bike fit. It makes cycling
more comfortable, fun and helps limit injuries. On top of that, there are quantifiable performance gains
to be had from an improved position.

The fit-first bike selection process is the most personalized and accurate method
to identify the best bike to match your riding preferences. Instead of attempting to "make a bike fit" via conventional
static fit methods, the fit-first process begins by creating your optimal riding position and then
pairing your riding position to a bike that will meet your requirements. Instead of guessing on the best size or platform
that may or may not match your riding goals, the fit-first process uses your personal fit to drive
your final product selection - delivering the best possible cycling experience.




The state-of-the-art, computer-controlled GURU DYNAMIC FIT UNIT™
(DFU™) adjusts your riding position in real-time to maximize your comfort and efficiency.

Incline/decline adjustment allows you to test riding positions while
ascending or descending to simulate riding conditions.

GURU's Virtual Ride™ combines the real-time action of the DFU™
with the integrated Computrainer unit to track your power output and adjusts
resistance to replicate changes in terrain.


GURU software

GURU OPTIMIZATION™ expands the capabilities of Bike Finder with
the addition of comprehensive performance analysis - including in-depth power output,
real-time body angle tracking and GURU Virtual Ride™.

GURU'S VIRTUAL WAREHOUSE™ replaces a conventional test ride by allowing
you to select individual models to ride on the GURU Fit System™ - featuring thousands of
bikes across all categories.

GURU'S TAILORED FIT REPORT provides you with a comprehensive overview of your
fit data, which can be used to set up a new bike or optimize an existing bike.




“The amazing difference the Guru makes for the rider is that it’s instant. The bike fitter changes
something and you feel the difference in the next pedal stroke – the reaction in your body is instant and you don’t stop
pedalling. So it’s that real-time seamless presentation of all the reactions in your body to your central
nervous system that makes Guru the best bike fitting tool in the world because you get the best possible information
out of your body.
Having had several fits in the past, I can say the Guru fit was the most interesting,
satisfying and produced the most positive change. The value of feeling the
difference instantly can’t be understated.”

Tom Ballard, Senior Writer, BikeRadar





it's all for the ride.
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